NAVAJO Company
2676 Greenrock Rd., Milpitas, CA 95035
T. 408 957 3800
E. thenavajotribe@gmail.com
Posted in November 15, 2012 - 11:00 am.
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It pays to be frugal, even when you’re flush
Clients have been telling us that budgets are tight for so long, that ‘doing more with less’ has gone from mere cliché to fundamental fact of life. We’ve become experts at turning on a dime while pinching pennies, to the great relief of many a budget-concious marcom executive. But things…
Posted in October 14, 2012 - 3:21 pm.
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The importance of avoiding content complacency
For marketing communications managers and agencies, content is king. But for our clients, it is merely an arrow in their marketing quivers–a means of achieving business objectives. In a recent blog post, B2B Magazine’s Christopher Hosford reminded readers to heed to the advice of presenters at the September 2012 Content…
Posted in April 26, 2012 - 10:46 am.
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Reinvigorating B2B marcom: there’s an app for that
Tablets are popping up everywhere you look. Small enough to take anywhere, but large enough to afford efficient page viewing and manipulation, tablets are taking the business world by storm. According to a recent survey by the Small Business Association,* 28 percent of business owners are currently using tablets for their…
Posted in October 12, 2011 - 2:00 pm.
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Getting Bold with Facebook’s New Timeline
For those of you who haven’t heard, Facebook’s upcoming profile redesign or Timeline is a new layout that embraces digital media, providing a richer and more engaging profile page. The core emphasis moves from status updates to major milestones, thereby encouraging users to enter more information about themselves pre-Facebook, a…
Posted in July 13, 2011 - 12:21 pm.
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Juneuary’s Musings – ICANN, Google+ and iCloud
June was an interesting month for us in the Bay Area, not least because we had more rain than in January of this year – an unusual occurrence for those unfamiliar with the region. But before you enjoy the sun that is now finally with us, and hopefully with you,…
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