Branding

Posted in January 24, 2019 - 6:06 pm.by Tami Demayo
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Aerial visualization with drones brings marketing content into sharper focus

For the past few years, unmanned aerial vehicles (UAVs)—more commonly known as drones—have been giving both the military and civilians a bird’s-eye view of events on Earth. Within a few seconds of leaving the ground, drones dispel the myopia of our gravity-tethered existence, providing an unprecedented breadth of perspective and…

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Posted in May 24, 2018 - 9:29 am.by Tami Demayo
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Overcoming brand image barriers: a network security example

Security technology companies tend to talk a lot about boundaries and containment. It’s the nature of the business. But to thrive as technology vendors, the same companies need to cross boundaries, to expand their customer base, increase revenues, and grow. When a security technology company decides to extend its brand…

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